Cut CAC by 30% with Predictive Conversions
Our Predictive AI uncovers users’ true value and fuels value-based campaigns on Google and Meta to acquire high-value users — powered by a supervised ML model trained on your own visitors.
Convert 30% More with First-Touch AI Personalization
Even for a first-time visitor, FunnelFlex adapts your site in real-time to maximize conversion - powered by a supervised ML model trained on past users’ attributes, behavior, and conversions.
The Problem: CAC Is Rising and LTV Is Falling

Ads Are More Expensive Than Ever
Since 2020, digital ad spend has exploded. In 2024 alone, U.S. ad spend hit $258.6B, up 15% YoY, driving CPMs and CPCs even higher. You now pay more than ever to reach the same users.
Tracking and Targeting Got Weaker
Tracking and Targeting Got Weaker Apple’s ATT (iOS 14.5) and GDPR sharply limited tracking. Only ~25% of iOS users allow it, and cookies are vanishing. The result: higher CAC and lower ROAS across paid channels.
Customer Loyalty Keeps Falling
COVID changed how people shop. 75% of consumers tried new brands, and many never came back. By 2023, 53% said they’d switch brands for a discount. LTV keeps shrinking — and acquisition alone can’t fix it.
Churn Rates Are Brutal
App uninstall rates hit 49% on Android within 30 days. Only 17% of SaaS trials convert — and most churn starts in Month 1. Most users leave before they ever generate value.
Boost Your LTV Using AI Personalization
FunnelFlex builds a predictive AI model for your site by testing content variations (CTA Button) on real visitors (Model Training). Once trained, it personalizes the experience in real-time for new visitors (Model Execution).
AI-Driven Conversion Optimization Process
Step 1
Define What to Optimize and Personalize
🔹 Then, you decide what to personalize on your site. For example, you might create 4 headline variations, 3 CTA button versions, or even different business logic flows.
🔹 FunnelFlex then builds a predictive AI model based on your goal and the defined personalizations.
Step 2
Supervised Model Training
🔹 Each personalization needs around 150 conversions to build a reliable model and start making accurate predictions.
🔹 The model is trained using LightGBM, a fast and powerful algorithm for supervised learning.
🔹It processes 650+ behavioral signals — like device type, traffic source, and on-site actions — to build a predictive model tailored specifically to your site and audience.
Step 3
Personalization Stage
🔹 For each visitor, it selects and applies the best variation across your defined personalizations — like headlines, buttons, layouts, or business logic.
🔹 FunnelFlex doesn’t switch to the new model unless it performs better than the baseline
🔹 No predefined segments or manual rules — every visitor gets a tailored experience from the first page view.
Step 4
Auto-Retraining
🔹 When shifts are detected — due to seasonality, new traffic sources, or promotions — the system automatically re-trains the AI model.
🔹 This ensures the model stays accurate and adapts to new trends without any manual effort.
🔹 As a result, your site remains fully optimized at all times.
Real Examples of AI Personalizations
Apartment Cleaning Service




Healthy Meal Delivery Service




IT courses for children




Double Your Conversions with AI Personalization
Deliver hyper-relevant experiences to every visitor — instantly, automatically, and without developers.
Reduce CAC with Predictive AI
AI Prediction
Most Value-Based Bidding ad campaigns require at least 50 weekly conversions to optimize effectively.
FunnelFlex.ai solves this by generating 5–30x more synthetic conversions — signals sent to ad platforms when a user is highly likely to convert, even if they haven’t yet.
Step 1
Model Training
The model learns which user actions & attributes are most likely to lead to purchases, signups, or other key goals.
We 50 real conversions to build the model.
Step 2
Predicting Conversions
Step 3
Sending Predictions to Ad Campaigns
For example, if a user has an 85% likelihood of converting on a $1000 item, we send a signal worth $850.
Step 4
Ad Campaigns Train on Richer Signals
This enables more accurate targeting, reduces CPL, and increases ROAS.
Ad Campaigns Optimize Faster and Perform Better
Multi-Touch Ad Optimization
Most ad platforms rely on last-click attribution, ignoring the impact of earlier touchpoints in the customer journey. Multi-Touch Ads Attribution distributes conversion value across multiple interactions, ensuring more accurate measurement and smarter budget allocation. By understanding which ads, channels, and actions truly contribute to conversions, marketers can optimize campaigns with confidence.
01.
Tracks the Full Customer Journey
02.
Multi-Touch Value Attribution
03.
Improves Budget Allocation
04.
Works Across Platforms & Devices
05.
Fully Automated & Scalable
AI-Powered Conversion Rate Optimization Services
FunnelFlex acts as your Conversion Rate Optimization Agency, helping you increase conversions across your website and your ad campaigns. From personalized experiences to synthetic conversion signals and attribution insights — we optimize the entire conversion journey.
AI Personalization as a Service
We generate, implement, and optimize dynamic content for your product pages, category pages, headlines, images, CTAs, and more — tailored to each visitor in real time.
Smarter Ads with AI Prediction
We boost your paid media performance by generating 5–30x more synthetic conversions for value-based bidding — reducing your CPL and increasing ROAS.
Accurate Attribution with AI
Our Multi-Touch Attribution engine reveals what’s really driving conversions across your ad channels, so you can confidently reallocate budget to what works best.
No Developers Required
All of this runs on a lightweight 50KB script — no engineering support needed. We handle everything from setup to optimization, so you can focus on growth.
Case Study
Customer Feedback
We were able to multiply the number of inquiries without increasing our advertising budget.
Unfortunately, we cannot disclose exact revenue figures for reasons of confidentiality. However, the increase has been substantial, and the number of inquiries has risen significantly. Therefore, I would like to thank the team sincerely for this great development.

Fernando Marroyo
Member W-V Law Firm LLP
https://gruendungskanzlei.eu/
Lead Quality
With the same budget
Click costs
Reduction in click costs
Conversion
Increase conversion rate
How is your system different from traditional A/B testing?
A/B testing selects a single “best” variant based on overall performance. For example, if Variant 1 works best for 40% of users and Variant 2 for 60%, traditional A/B testing would show only Variant 2 to 100% of users—even though 40% of users would convert better with Variant 1.
Unlike A/B testing, AI Personalization dynamically selects the best variant for each individual user, ensuring that each visitor sees the most effective version for them, leading to 3-5x higher conversion rates.
What does a basic personalization look like?
- You create a personalization for the CTA text, testing:
- “Add to Cart”
- “Order Now”
- “Buy Now”
- AI randomly distributes variants to users and tracks their interactions.
- Once AI collects ~300 conversions, it begins optimizing and automatically selects the best CTA for each user based on their behavior.
- When AI confirms statistically significant performance improvements, the personalization is fully activated.
How does advanced personalization work in practice?
- Some users prefer filling out full shipping details online.
- Others prefer a quick form and completing details over a phone call.
- Set up two different checkout flows as personalization variants.
- AI will analyze user behavior and show the most suitable checkout flow for each user.
- Over time, AI continuously optimizes and adjusts in real time.
What results can I expect from a personalization?
- On average, a single personalization can increase conversion rates by 15-20%.
- Some small UI personalizations (e.g., header layout changes) can boost conversions by 30-50%.
- The best strategy is to launch multiple personalizations, as even minor optimizations can stack up to significant improvements.
How does the AI decide which version to show each user?
- Recognizes which personalization works best for different segments (e.g., mobile vs. desktop users, new vs. returning visitors).
- Dynamically assigns the best version to each user in real time.
- Adapts automatically to changes in behavior, market conditions, and seasonality.
You don’t need to manually adjust anything—AI does all the work.
Why is personalization more effective than increasing ad spend?
- If you normally get 50,000 unique visitors per month, this means double the number of conversions.
- If you were to buy twice as much traffic instead, the cost per click (CPC) would be much higher, making it far less cost-effective.
Do I need technical knowledge to use AI Personalization?
- No manual testing—AI runs, learns, and optimizes on autopilot.
- AI automatically decides when to update models and how to distribute traffic.
- You just track results and watch conversions grow.
Does your system store customer data?
No. AI Personalization does not store or process personally identifiable information (PII). It works purely based on behavioral data and site interactions.
Do I need a developer to use the platform?
- If you’re using popular CMS platforms (WordPress, Shopify, etc.), you can install our script without coding.
- For custom websites, a developer is required to integrate personalization scripts.